randstad employer brand research
2025 japan country report
As one of the world's leading talent companies, Randstad has conducted a research on Employer Brand or the evaluation of a company as seen by employees. Spanning 34 countries and regions around the world, the 2024 Japan country report can be downloaded here.
This report delves into the ideal employer profile and the expectations of the Japanese workforce. It analyzes job-switching behavior, the importance of reskilling, AI's impact on the workplace, and the current state of equity and engagement. Furthermore, it clarifies generational and specialization-specific priorities, offering strategic insights for companies to attract and retain top talent.
We hope this report will assist in enhancing your employer brand – the conditions that draw talent to your company.
You can also download the Japanese translated version of the report here.
